I wrote an article about how Kizz Daniel’s career is hanging on a swinging thread
One would have thought everything is perfect with the ex-Gee World Wide artiste until the release of his latest song ‘Currently‘.
The track exposes the diminishing of his fame despite featuring Olamide, LK Kuddy, and Falz.
Five things Kizz Daniel should start doing now to avoid losing it completely;
1. Perfect your craft
Perfecting your craft envelope the areas of music, style of dressing, what you project out, and many more.
This is a very delicate time for an artist who has enjoyed the unconditional of mix listeners, being careful of what you dish out is very important.
Endeavor your music is what people really need, make sure it connects with the receivers as average music listeners tend to be emotional. Once you passed this test, they automatically fall in love with the particular song, even without spending millions on promotion.
2. Pay promoters
I repeat again, pay promoters. You might have been enjoying free space in the music industry but when it is time to donate you have to.
For every artiste in this situation, paying promoters is highly essential. Do not underestimate the power of promotion.
There is no define sector when it comes to music promotion. You can pay blogs to stick your song for days, pay influencers on social media or pay listeners to vibe to it.
Any which way, you have to pay to reach more people, because 5+5 is always 10. Hope you gat me?
3. Create controversy
Kizz Daniel unlike most artists is always not controversial, he hardly trends on social media.
I can’t count how many times Davido, Wizkid, and Burna Boy have trended on Twitter in this year that just started, even artists like Rema, Fireboy do sneak into controversy.
I hope you all remember when Rema started saying rubbish on Twitter, the attention is all on him. That’s how to stay relevant as an artist.
Find something to say, if there’s no content then purposely drag your colleague. Learn from Burna Boy and Davido commotion. From “floppy disk” to “your father buy the whole team”.
If not for controversy and trend do you think Zlatan will still be relevant?
4. Be consistent
Staying off your pages for a long period of time has no advantage other than reducing your fame to your fans and loved ones.
Consistency is not only about engaging or posting content, it also deals with putting up good music from time to time, the interval of the “King Of Love” album and “Currency” single is pretty too much.
Even if there’s no plan to make music at a particular time, there’s always permission to jump on people’s songs like a cover.
Mayorkun did that twice on Zinoleesky’s songs (Mapariwo & Kilofeshe), nobody is too big in this industry. Why do you think Davido stoop so low to jump on Lyta’s Monalisa?
It’s still a plus for you.
5. Never feature top artistes
Now that Kizz Daniel has featured Olamide and Falz, what is the difference?
See, if you’re losing out in this music industry, especially in Nigeria, even a Cardi B‘s collaboration won’t revive you.
Kizz Daniel‘s solo songs have been doing well for a long without any artist’s contribution.
Your followers are used to your style, not the other artists you’re bringing in, the best time you can do feature is when you’re still popping not now that you are struggling.
The funniest part, a struggling artiste now went a long way to featured loads of struggling artists.
